In 2012, the sales of Swarovski crystals amounted to 2.3 billion Euros. This is quite an achievement for the Austrian company, employing thirty thousand people. This enormous success is attributed to the fact that these crystals have become a staple in most jewelry kits. They represent luxury and are passed on from generation to generation.
Over the years, Swarovski has built a reputation for quality jewelry. This constant attention to detail has propelled the company to the top spots for high end jewelry. Today, the company has a dozen subsidiaries. Numerous of its products are also available online at prices that tend to be lower than in shops. This is advantages for customers seeking to buy those famous crystals.
Swarovski crystals date back to around 1895. Throughout this time, they have kept their quality and reputation. Multiple companies spawned and flourished selling Swarovski inspired products. These Swarovski elements have allowed many artisans to build successful companies around them.
Sterling silver beads is another product that has gained appreciation among customers. They are sought after for their durability and versatility. Sterling silver jewelry is also known to cause less allergic reactions with the human skin. Naturally, buying beads and jewelry supplies will be cheaper than buying a sterling silver jewelry from a jeweller. For that reason, many prefer to go with the first option. Plus, making your own jewelry makes it more personal, especially for gifts.
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